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Our Story

We founded Cove Baby when Tilly was 6 months old and ready for weaning. The Ikea Antilop high chair had been very highly recommended, but it's plain, white, plastic design didn't appeal in our new kitchen. 

We searched high and low for a beautiful cushion to spruce up the high chair and also to ensure that Tilly, as a little baby, could sit up correctly and comfortably in the chair.  

 

As we couldn't find anything we liked and presumed there must be hundreds of parents out there with the same issue, we decided to launch Cove Baby, which now provides stylish accessories for the very much loved Ikea high chair, as well as lots of other high chairs. 

 

Having worked in fashion sales for 12 years, Nicola is the Northern powerhouse behind the brand and comes up with the designs, products, strategy, as well as leading day-to-day operations, helped by a brilliant bunch of helpers (including our loving families).

Mother carrying her little boy next to little girl, all standing in front of Portuguese tiles

Nicola

 MUM

Social Media Manager, Photographer, Product Developer, Customer service Manager, Office Party Organiser.

 

Favourite combination 

Fawn Cushion Cover, Babyccino Placemat, Bamboo Footrest, Bamboo Leg Wraps. 

Father and son at BJs restaurant in the algarve Portugal.

Torx

DAD

Team Leader, Finance Director 

 

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Favourite combination

Cactus Cushion Cover, Graphite Placemat, Black Footrest, Black Leg Wraps

Will from WMDesigns outside carrying a toddler

Will

UNCLE

Website Will, Graphic Designer, Instagram Artwork.

 

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Favourite combination

Midnight Safari Cushion cover, Sage Placemat, Beech Footrest, Beech Leg Wraps.

Granny with her granddaughter both wearing sunglasses

Helen

GAGA

Your Order Packer, Personal Assistant, Team Therapist, Head Cake Maker.

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Favourite combination 

Easy Peeler Cushion cover, Sage Placemat, Bamboo footrest, Bamboo Leg wraps

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Girl wearing a black coat under archway

Charlotte

FRIEND

Your order packer and stock manager

 

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Favourite combination

Sage Leaf cushion Cover, Sage Green Placemat, Bamboo Footrest, Bamboo Leg wraps

Toddler wearing a stipe cove baby weaning long sleeve bib

Tilly

BIG SISTER

Muse, Product Tester, Cove Baby Model

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Favourite combination

Soft Peach cushion cover, Dusky Rose placemat, Beech footrest, Beech leg wraps.

little boy in highchair with black and grey spotted long sleeved bib

Wilf

LITTLE BROTHER

Cove Baby Model 

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